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Sponsors renew interest in Team India
Thursday, July 05, 2007 www.ndtv.com
(
Sports - Cricket
)
After the world cup debacle, the general interest in cricket was on a decline, however, with the recent victory of the Indian team, advertisers have once again shown interest in sponsoring the team. The television advertising market in India is worth Rs 6000 crore and is growing at an annual rate of over 12 per cent and cricet's share in that pie is around 10 percent or Rs 600 crore.
Tags :
Team-India
Sponsorship
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